Building awareness and a customer base for a new online store is challenging. So, you’ve opted to hire an SEO agency because you know there’s more you could be doing to boost organic traffic, but you either don’t have the resources to do it internally or the knowledge to implement it.
This article talks about some of the best reasons to hire a BigCommerce SEO agency to help your business grow.
Why You Need an SEO Agency for Your BigCommerce Store
What exactly can an eCommerce SEO service do for you that you can’t accomplish on your own with some time and effort spent researching? Do we really need an entire firm devoted to search engine optimization?
Plainly speaking, yes.
Minor SEO adjustments are easy enough to execute, and with the help of Bigcommerce SEO tools, it’s not difficult to get a hang of the basics; but, despite the years of development, the vast majority of SEO work is still done manually. This kind of job has also become very complicated, requiring a high level of technical skills, knowledge of eCommerce, and a strategic mind.
It’s not an eCommerce SEO strategy to just make a few changes to your site and expect it to rank well. Anyone with a passing familiarity with the BigCommerce administration area may make a few hasty changes, but there is really a lot more to it.
A professional BigCommerce SEO agency has access to the latest SEO research tools and can use its years of experience to do a thorough keyword analysis. As a result, there is a better opportunity to find promising ranking openings, which can form the basis of a more powerful SEO campaign.
Let’s take a closer look at what makes an SEO strategy successful, and you’ll understand why a skilled marketing firm isn’t only recommended for pushing your BigCommerce store to the next level but may be required.
Enhanced Page Elements
Page titles, headings, alternate texts for images, and link anchor text are all parts of search engine optimization (SEO) that contribute to better rankings in search results through techniques like keyword optimization. The search engine can better understand the content of your website if you use your target keywords throughout the HTML code.
An Effectively Narrowed Keyword Scope
The foundation of every good search engine optimization strategy is solid keyword research. If you want to do keyword research that pays off in the long run, you need to dig deep into any and all terms that might be associated with the goods and services offered by the website you’re targeting.
First, you’ll want to locate long-tail keywords that are related to your broadest keywords, and then you’ll want to find more long-tail keywords that are related to your broadest keywords. This tactic will also help you find some highly specific keywords that convert well and may be simple to rank for.
Having Solid Page Content
High page ranks in search results are more likely to go to websites that consistently put out good content.
The only way to stay relevant when search engines change their algorithms is to keep making content that search engines think is good. It ought to stand out and be useful to the people who visit your site.
Now that you know why you need a BigCommerce SEO agency, you need to decide which one is best for you. To get in touch with an SEO company that specializes in BigCommerce and can help you increase your store’s organic traffic and sales, go to GeniusEcommerce.com.